Talking about Customer Experience Journey Mapping and beyond

Mapovate to Revolutionise Customer Service in the UAE

Ethos Integrated Solutions launches ‘world first’ journey mapping software with live customer feedback  
Dubai, UAE –  Ethos Integrated Solutions, the regional leader in customer experience management, is revolutionising customer experience in the UAE and beyond with the launch of Mapovate – the world’s first, bi-lingual customer journey mapping software available in both English and Arabic, […]

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Going Off-Road with Your Customer’s Journey

Reposted from
By Annette Franz, CCXP
Today I’m pleased to share a guest post by Fred McClimans, Partner, McClimans Group.
In this post, Fred addresses the challenges faced today in aligning your operations to the way your customers discover, engage, purchase, use, and discard your product, and outlines five steps you can take to stay in the same […]

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Mapping out customer experience excellence: 10 steps to customer journey mapping

Reposted from
By Arne van Oosterom
Customer journey mapping could hold the key to analysing and improving the customer experience. Only recently a report from the Cabinet Office recommended CJM for authorities to provide a more efficient and cost-effective service. Arne van Oosterom outlines how it can help organisations – and lists the 10 key ingredents to a customer […]

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How Mapping the Customer Journey Can Help You Create Better User Experiences

Reposted from Huffpost Business
By Shane Paul Neil
In 2012, Sephora decided to make major changes to improve customer experience both in its in-store and online platforms. The company looked at its current customer interactions and realized that shoppers took a multifaceted approach to purchasing the company’s beauty products. The company needed to integrate the journey to […]

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32 customer experience statistics you need to know for 2016

Reposted from
by Toma Kulbytė on 10 February, 2016 

Post summary:

What is customer experience?
Customer experience is the new battlefield
The importance of multi-channel servicing will increase
Mobile customer experience is priority
Customer frustration will lead to churn
Self-service help will be the first choice

It seems that it was only yesterday that every business claimed the key to winning customers was in […]

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All you need to know about Customer Journey Mapping

Reposted from CMO Digital Forum
Stories have defined our world. They have been with us since the dawn of communication, from cave walls to the tall tales recounted around fires. They have continued to evolve, with their purpose remaining the same: to entertain, to share common experiences, to teach and to pass on traditions.”
Francisco Inchauste wrote […]

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